16 Days for Youth 2019


16 Days for Youth

Our Role:

Website Design & Development


June 2019


Website Design & Development

The Brief:

The ongoing success of 16 Days for Youth in partnership with HeartFM for the third consecutive year, Airborne was tasked with keeping the website fresh, enhancing the performance, updating current content and digital designs in growing the footprint to bring home the message of how important our youth are throughout the Western Cape.

The Result:

ThundaFund Backers back initiatives they are attracted to by pledging money, time or both, in return for rewards. Backers also share the various project messages to their own communities and social networks (and voilà, an initial market is created).” The stats recorded on 20th July 2019 an R10 306 pledged with a goal of R94 009.

Day 1 started off in Rocklands, Mitchells Plain with the HeartFM Presenters encouraging viewers to go to the website and pledge their support.

The refreshed graphics, updated number of stops along the journey with a new pop-up feature was implemented to the Heart FM Home Page to redirect viewers to the 16 Days for Youth website and follow the journey and make #BeTheChange.

Content updates, website performance & graphic design were key areas we worked on for 2019

View the website here: www.16daysforyouth.com