3 ways of improving your brand in 2018.
2018 is here and everyone’s new year’s resolutions are materialising or fading fast. The buzzwords in 2017 were all centred around the brand, improving your digital footprint and maintaining your online presence. A key focus for the year was the power of “influencers” Billee Howard, a contributor for Forbes emphasized the importance of focusing on […]
Why is your company brand important?
Branding, corporate identity, marketing…are 3 key focus points of a successful organisation. The industry is full of these buzzwords, brand this, a brand that, identity this and identity that, but what does it mean and why is it so important? It is fitting to start this article with a poignant quote, just like Adrion Porter […]